Cookie Policy
Understanding how lyfetneriosora uses tracking technologies to enhance your experience and protect your privacy
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What This Policy Covers
Look, we get it. Nobody wakes up excited to read cookie policies. But here's the thing – if you're using lyfetneriosora.com to make better financial decisions for your business, you deserve to know exactly what data we're collecting and why.
This policy explains how we use cookies and similar tracking technologies on our platform. We've tried to keep the jargon to a minimum because honestly, most cookie policies read like they were written by lawyers for other lawyers. This one's different.
Last updated: February 2025. And yes, we actually update this when things change – not just the date at the top.
What Are Cookies Anyway?
Cookies are small text files that websites store on your device. Think of them as sticky notes your browser keeps to remember things about your visit. Some remember your login details. Others track which pages you viewed so we can understand what's useful and what isn't.
They're not programs. They can't install malware or peek into your files. They're just data – strings of text that help websites work better.
Beyond cookies, we might use web beacons (tiny invisible images), local storage, and other tracking technologies. Different tools, same basic purpose: making the site work and understanding how people use it.
The Types We Use
Essential Cookies
These keep the site functioning. Without them, you can't log in, navigate between pages properly, or use core features. We can't turn these off because, well, the site wouldn't work.
They handle things like session management, security, and load balancing. Boring but necessary stuff that happens behind the scenes.
Functional Cookies
These remember your preferences. If you've customized your dashboard layout or set specific currency formats for your profitability analysis, functional cookies store those choices so you don't have to reset them every visit.
They make your experience more personalized without tracking you across the internet.
Analytics Cookies
We use these to understand how people interact with lyfetneriosora.com. Which features get used? Where do people get stuck? What pages load slowly?
This data helps us improve the platform. For instance, if we notice everyone abandons the profitability calculator halfway through, that tells us we need to simplify it or add better guidance.
The data is aggregated – we're looking at patterns across all users, not tracking individual people.
Marketing Cookies
These track your activity to show relevant ads and measure campaign effectiveness. They're the ones most people have concerns about, which is fair.
We work with advertising partners who use cookies to understand which ads brought visitors to our site. This helps us figure out where to focus our marketing budget – because showing ads that nobody responds to benefits no one.
You can decline these entirely using the button at the top of this page.
Specific Cookies We Deploy
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains your login session and security token | Session | Essential |
| user_prefs | Stores dashboard customization and display preferences | 1 year | Functional |
| analytics_track | Collects usage statistics and interaction patterns | 2 years | Analytics |
| campaign_src | Tracks which marketing channel brought you to the site | 30 days | Marketing |
| currency_format | Remembers your preferred currency display for Australian market | 6 months | Functional |
This table shows our primary cookies, but third-party services we integrate with may set additional ones. Payment processors, analytics providers, and advertising networks all have their own cookies.
Your Control Over Cookies
You're not stuck with our cookie choices. Use the rejection button at the top of this page to opt out of non-essential tracking. That stops analytics and marketing cookies while keeping the site functional.
Your browser also gives you control. Every modern browser lets you view, manage, and delete cookies. The exact steps vary, but it's usually under Settings or Preferences. You can block all cookies if you want, though some site features might break.
Managing Through Your Browser
Different browsers handle cookies differently, but they all give you options. Here's how to access cookie settings in common browsers:
- Chrome: Settings → Privacy and security → Cookies and other site data. You can block third-party cookies or clear existing ones.
- Firefox: Settings → Privacy & Security → Cookies and Site Data. Firefox has enhanced tracking protection built in.
- Safari: Preferences → Privacy. Safari blocks most third-party cookies by default on iOS and macOS.
- Edge: Settings → Cookies and site permissions. Microsoft's tracking prevention has different levels you can choose from.
Most mobile browsers have similar controls, though they're sometimes harder to find. Check your browser's help documentation if you're stuck.
How Long We Keep Cookie Data
Session cookies vanish when you close your browser. Persistent cookies stick around until they expire – which ranges from 30 days for marketing cookies to 2 years for some analytics data.
We don't keep cookie data forever. There's no point storing information about how someone used the site three years ago – it's not relevant anymore and it's just clutter.
You can manually clear cookies anytime through your browser settings. That forces everything to reset, though you'll lose saved preferences and have to log in again.
Third-Party Services and Their Cookies
We use external services that set their own cookies. Google Analytics tracks site usage. Payment processors handle transaction security. Advertising networks measure campaign performance.
Each of these services has its own privacy policy explaining what they collect and how they use it. We can't control their cookies directly – they operate independently according to their own policies.
When you reject non-essential cookies on our site, we signal to these services that you've opted out. Most respect that preference, though you might want to check their individual opt-out mechanisms for complete coverage.
Changes to This Policy
We update this policy when our cookie practices change. That might happen if we add new features that require different tracking, switch analytics providers, or respond to new privacy regulations.
Major changes get announced via email to registered users. Minor updates just get reflected here with a new date stamp.
We don't change policies retroactively. If we start using cookies in new ways, that applies going forward – not to data we've already collected under previous rules.
Questions About Our Cookie Use?
If something in this policy doesn't make sense or you have specific questions about how we handle cookies, reach out. We're at info@lyfetneriosora.com or you can call +61 3 9600 0931 during Australian business hours.
Our office is at 2/376 Rau St, East Albury NSW 2640, Australia. You can also visit our contact page for more ways to reach us.